The Mspark Blog

You’ll find the latest events in our company as well as some interesting facts about advertising, print, as well as trends and facts pertinent to the advertising world – all here in our newsroom.

Fitness Industry Marketing Trends for 2018

When you think about it, the health and fitness industry has had quite a lot of wild and wacky fads – at least in modern history. But something is changing as Americans become more aware, through technology and better information, of the state of their health and wellbeing.

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Fundraising, Food Fights and Dunk Tanks

HELENA, Ala. –September 29, 2017-We recently partnered with the Dear Jack Foundation (DJF) and their Raise Your Voice $100k Challenge. The challenge raises funds supporting adolescents and young adults who have been diagnosed with cancer. Through several opportunities to participate in the challenge including a food fight, a dunk tank and a silent auction, our employees raised $10,575 for DJF.

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Mspark Announces Acquisition of Preferred Mail Advertising

HELENA, Ala. –September 5, 2017 – Mspark, a results-oriented print, and digital media distribution company with the proven ability to deliver measurable results in rural markets across America, today announced that it has acquired Preferred Mail Advertising, an independently owned, shared mail advertising business located in Huntington, West VA, that reaches approximately 565,000 households.

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How to Attract Toy and Hobby Shop Customers

The first tip is staying ‘top of mind’, by letting people know you are in the neighborhood and have great items to offer at amazing prices. How do you make potential customers aware of your business? For toy and hobby retailers, direct mail should be on their radar.

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