Senior Vice President, National Sales
Responsibilities – Greg is Senior Vice President of National Sales for Mspark and is responsible for the company’s largest clients as well as the development and execution of the company’s sales plan.
Background – Greg has been with Mspark since October of 2014. Prior to joining, he worked for 12 years at Valassis Communications in a variety of sales and marketing leadership roles including the Director of Marketing, the Vice President of Business Development and the Senior Vice President of Digital Media. In his roles, he was directly responsible for generating over $300 million in new business and overseeing the long-term success of the company’s largest clients. Before joining Valassis, Greg worked for the Marc USA agency. Prior to that he worked in several entrepreneurial ventures.
Education – Attended Wayne State University in Detroit, Michigan
In His Words
“I’ve always been a believer that empathy, understanding, and providing value are the keys to any great business relationship. It’s why I love working at Mspark – our entire team looks for ways to help our customers achieve positive results. Almost every conversation starts with the goal of listening to the client to better understand what they need to achieve and how we can help – whether that’s driving new customer acquisition or reducing advertising expense. Often, that’s driving new customer acquisition and top line growth while also delivering a return on investment. That only works because, at our core, we have a highly-targetable product that appeals to consumers in all geographies, especially those living in rural areas of the country. Working with great people and providing quality solutions that deliver on what we promise our clients makes doing what I do here at Mspark a lot of fun!”
Greg is a social creature who loves people, and when he’s not working you’ll find him spending time with friends and family. He grew up playing basketball from grade school through college and was driven by both the competition and the camaraderie of being part of a team. He enjoys traveling to new places and meeting new people, enjoying those things even more if he can share the experiences with his two sons and daughter. Greg takes pride in being one of the least-passive persons you will ever meet.