Mspark Blog

Gain valuable insights on how to advertise your business from our research on category, consumer and media trends as well as current company news.

Mspark Blog

Gain valuable insights on how to advertise your business from our research on category, consumer and media trends as well as current company news.

1012, 2018

Drive Tax Prep Customers to Your Business with Direct Mail

By |December 10th, 2018|Category Trends|

The leaves have fallen and cars are buzzing around with Christmas trees strapped to their roofs. Tis the season for candy canes, Amazon deals, and Starbucks Peppermint Mochas. But this isn’t a post about the Holiday season - as cheerful, fragrant, and amazing as it is. As marketers,

712, 2018

Mspark CEO Steve Mitzel Wins Top CEO Award

By |December 7th, 2018|Company News|

HELENA, Ala. – December 7, 2018 – Mspark is proud to announce that CEO Steve Mitzel has been named Top CEO for the 100 to 250 employee category. The Birmingham Business Journal’s 2018 CEO Awards highlight successful CEOs for Birmingham area businesses. Finalists were selected from a field of

512, 2018

Capture the Hearts of Consumers This Valentine’s Day

By |December 5th, 2018|Consumer Trends|

With the holidays behind them and winter months dragging along, consumers will be looking forward to celebrating Valentine’s Day on February 14th with friends, family, and co-workers. Valentine’s Day gives businesses an opportunity to drive traffic with direct mail advertising. Trying to find the perfect Valentine’s Day gift

412, 2018

Rural Healthcare Advertising Opportunities in 2018

By |December 4th, 2018|Category Trends|

Researching the status of rural healthcare in the United States is certainly eye-opening. Some would even say depressing - given the number of recent hospital closures and others having to get creative to avoid closing. Rural advocacy groups are mobilizing to sway members of congress to avoid making

3011, 2018

Ad-Venture Magazine Acquired by Mspark

By |November 30th, 2018|News Release|

St. Joseph, Missouri (November 30, 2018) – Ad-Venture, a locally-owned direct mailing publication in St. Joseph, MO has been acquired by Mspark after 27 years of being a direct mail leader in the area. Mspark, based in Helena, AL, is a results-oriented print and media distribution company, with the

2811, 2018

Retail Advertising Opportunities for Easter

By |November 28th, 2018|Consumer Trends|

Like many holidays in rural America, Easter is a time for faith, family, and community. 85% of rural residents plan to celebrate Easter, 6% higher than their urban counterparts. But for many marketers in national or local retail, the rural consumer remains a mystery as far as buying habits

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